Atlanta Rock ʻn Blues Camp

Built on an existing visual identity, this work focused on refining and extending the brand across seasons. Color systems were adjusted year-to-year while maintaining recognizability, with cohesive application across print, digital, and motion. Social content aligned to support a more consistent, unified presence.

Seasonal brand refinement & multi-channel design

Selected Brand Applications

Atlanta Rock ’n Blues Camp 2023 summer enrollment poster featuring the camp’s established performance-themed graphics in a bright yellow, orange, pink, and green color palette, with session dates, instruments, genres, and registration information.
Atlanta Rock ’n Blues Camp 2024 summer enrollment print ad, part of a coordinated seasonal campaign featuring a pink, orange, yellow, and black color palette, performance graphics, session dates, and registration information.
Atlanta Rock ’n Blues Camp 2022 Facebook cover, part of a coordinated summer enrollment campaign featuring orange, pink, purple, and green graphics, musician silhouettes, session dates, and registration information.

Client Reflection

“Tamara has worked quickly when deadlines loomed to get the appropriate files to the vendors who ran our ads. Her help with flyers and posters along with the covers for our show programs was excellent. I admire her creativity and her suggestions are always spot on.”

Micki Gonzalez,
Founder of ARBC