Waldorf School
of ATL

Campaign & Institutional Support

DEIJ campaign identity paired with annual fund branding, supported by cohesive print and web collateral aligned with institutional standards, including auction program design and promotional materials for community engagement.

Selected Campaign Materials

Waldorf School of Atlanta DEIJ initiative graphic featuring the school logo surrounded by multicolored radiating bands.
Front and back of the Waldorf School of Atlanta 2022–23 Annual Fund pledge card, part of a DEIJ-themed campaign, featuring the colorful radiating campaign graphic, fundraising message, donation form, and QR code.
Front and back of the Waldorf School of Atlanta Annual Fund thank-you card, part of a DEIJ-themed campaign, featuring “Thank You” in more than 20 languages represented by WSA families and the colorful radiating campaign graphic.
Waldorf School of Atlanta Annual Fund pledge tracker, part of a DEIJ-themed fundraising campaign, designed as a printed vinyl sign to track community participation and funds raised toward the $125K goal.

Auction Campaign Materials

Waldorf School of Atlanta 2023 annual Auction & Gala program cover featuring a “Back to the ’80s” cassette tape, retro typography, and colorful ’80s-inspired graphics for the “Totally Tubular” event.
Inside spread from the Waldorf School of Atlanta 2023 annual Auction & Gala multi-page program guide, featuring the “Back to the ’80s” visual theme, event welcome, and evening timeline.

Client Reflection

“From inception to delivery, Tamara is a thoughtful and patient professional. She communicates clearly, understands a vision quickly and is an excellent collaborator throughout the process.”

Dana Palermo,
Waldorf School of Atlanta